May 2, 2012

The Scene: Lucky FABB West

(Shareen vintage dress at the Viceroy, champagne brunch with RewardStyle, at the conference with BagSnob, stiletto fireplace at House of Zappos, Jessica Alba, hair and makeup in the Procter & Gamble suite, LA Times’ Beth Moore’s fab Kate Spade flats, delish cakes thanks to LeSportsac, floral mani)

Lucky Magazine hosted their first Lucky FABB West this year and I was thrilled to attend! Normally held in New York, the fashion and beauty blogger conference celebrates new media and helps bloggers build their brand. To kick off the festivities, I got to attend a gorgeous mimosa brunch with the folks at RewardStyle. I woke up bright and early the next morning for a full-day of panels, pampering and networking in Santa Monica.

Dressing for an event with bloggers, brands and editors is tough. But I always say it’s most important to be yourself. So I went with my go-to combo of a bandage skirt and button-down blouse. I was comfortable and fit right in with the biggest trend of the day: color. Click here to learn more about the conference.

Equipment Brett blouse and Stretta Barbie skirt via LIVE! on Sunset, Robert Verdi for HSN sunnies, Ippolita necklace, Charriol ring, Cmon platforms c/o Nine West, Tory Burch bag, Sally Hansen nail polish strips

Photos by Kelsi Smith


Leave a Comment


  1. Adiel commented:

    It was so great to meet you at LuckyFABB, Sydne! I can’t believe I missed that floral mani! It’s ahhmazing!

    Published 5.2.12 Reply
  2. ppfgirl commented:

    Loved your shoes & nails – it was such a fun day!! ๐Ÿ™‚

    Published 5.3.12 Reply
  3. it was so great to meet you! such a fun day ๐Ÿ™‚

    Published 5.3.12 Reply
  4. How funny! I just saw your little style blurb on the Style Network and thought how familiar you looked! I Googled you, found your blog, and found this post! I totally remember seeing you at LuckyFABB!

    Published 5.3.12 Reply
  5. Sydne commented:

    Thanks girls, it was so great meeting all of you too!

    Published 5.3.12 Reply
  6. maribel commented:

    love the skirt ๐Ÿ™‚

    Published 5.15.12 Reply

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