I read an interesting Marie Claire article this week on what hair color men prefer. Luckily for me, the answer was brunette! But this ThinkThruBeauty Thursday isn’t about hair color. It’s about dewy skin.

In the article, author Erin Hosier quotes a makeup artist who says, “Men like dewy skin. It works on their subconscious to remind them of what you might look like after sex.”

And when it comes to dewy skin, Youngblood Mineral Cosmetics has it covered. I’ve been a huge fan of their Mineral Radiance Moisture Tint ($43) since last summer when they did makeovers at my ttF Accessory Swap Soiree. It’s incredibly lightweight while still providing coverage. And by keeping your face moisturized, you get that dewy effect that it turns out men just love.