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May 28, 2009

CoverGirl LashBlast Luxe Mascara: Which Black is Right For You?

lashblast_luxe_mascara_1I’m usually very dubious of online quizzes. But they’re a fun way to procrastinate whenever I’m facing writer’s block. Tonight, I took one for research purposes only. I wanted to see if CoverGirl could correctly predict which shade of their new LashBlast Luxe mascara was right for me.

Early today, I stopped by the Kick-Off to Summer Party at the Byron & Tracey Salon in Beverly Hills. I chatted with CoverGirl’s celebrity artist, Molly R. Stern, about summer beauty tips—she suggests dampening your sponge before applying foundation to achieve dewy, glowing skin. Then I got a fabulous manicure by Bali, who applied one coat of reflective pale pink polish then another coat of sheer for a luminous matte look (Remember this tip because matte nails are hot for fall). Finally, I left with a goodie bag full of CoverGirl products. Which brings me back to the quiz: Which luxe shade of the blackest-black LashBlast formula is right for me?

cg-shadesI tested each of the four shades: Black Platinum (dark silver shimmer), Black Cabernet (burgundy shimmer), Black Royale (blue shimmer) and Black Emerald (green shimmer). The differences weren’t too dramatic but I definitely liked Black Platinum the best. The shimmer is so discreet, not like a glittery product you might have toyed with in junior high. Yet, it really does make your eyes sparkle.

It turns out I chose the right shade in my experiment. After deciding on my fave, I took the CoverGirl quiz online and was recommended Black Platinum so I could be as easy, breezy and beautiful as Drew Barrymore in those commercials I saw every Wednesday while watching America’s Next Top Model.

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